1 June 2009, London: The life sciences team of College Hill, the international business communications consultancy has been appointed by the British Council to develop a PR programme for its Darwin Now campaign, following an invitation to tender and a competitive pitch.
College Hill Life Sciences will work with the Darwin Now team to promote its 2009 campaign that coincides with the bicentenary of Darwin's birth and the 150th anniversary of the publication of his seminal work, 'On the Origin of Species'.
The account which will be led by Sue Charles, Managing Partner, Life Sciences, includes Dr Jon Davies, Adam Michael, Tony Stephenson, Gemma Price and Benjamyn Tan.
The Darwin Now campaign will feature outreach work and exhibitions in schools and further education colleges, extensive media relations and conference support, an interactive website with supporting workshops. The campaign is expected to run in up to 50 countries worldwide, including the regions of Europe, North Africa, East Asia, America and Latin America and will also comprise a three day international conference to be held in Alexandrina, Egypt in November.
Commenting on the appointment Sue Charles, Managing Partner, Life Sciences said: "Darwin's work is central to modern day life sciences. We were delighted to be chosen by the British Council to support them in the PR for the Darwin Now Programme."
Commenting on the appointment of College Hill, Dr Fern Elsdon Baker said: "The College Hill team were clearly passionate about the PR potential of the Darwin Now campaign and had a number of ideas that set their proposal apart from the rest. They have a highly experienced and enthusiastic team and we look forward to working with them as we roll out our programme."
For further information:
Sue Charles, Managing Partner
UK: +44 (0)20 7457 2020/ +44 (0)7968 726 585
Australia: +61 (0)457 196 222